MEST3 Mock LR

Feedback
53 - C 
Section A = 19/32
- Handwriting becoming too difficult to read
- Need e.g.s from wider media, not the exam texts 
- Some good points but need more focus on Q

Section B = 34/48
- Excellent knowledge of marketplace
- Some brilliant points and examples here
- Lack of focus on question and overall 'thread' to essay holds this back from top level

Question 1 - potential points

• Contrast similarities in celebration/social ritual

• Viewpoint of photographer

• Use of text on screen to provide a very contemporary scene

Question 2 - potential points

• Response to lifestyle activities and celebration of choices

• Modification of audience behaviour

• Online identity and manipulation

• Creation of personal spectacle

• Pros and cons of social networks

• Increased opportunity for members of the public to control their own representations

Question 3 - potential points

• Key to advertising/marketing revenue

• Growth of e-Media economy

• Illusion of empowerment

• Direct audience feedback

• Demographic targeting

• Cross media promotion